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Showing posts from September, 2017

Motorcycle surfing !!! just love this man !!

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I have to post this on my blog. just love this man...

All My Google Certificates

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It feels great to have my work appreciated here i present my Five google certificates till date, i trust there are more to come in future: Adwrods Mobile Certification Analytics Certification Introduction to Cloud Marketing Fundamental G Suite Presenting Make Inquiry for Content Writing. Make Inquiry for Digital Marketing. Above contents are verified and approved by Mr. Rahul Ingle . email: rahul.vijayamgmt@gmail.com mob: 9511715765 (9 am to 6 pm working days IST) Click to visit my Website.. Rahul Ingle (L.I.O.N)

Evaluate metrics relevant to your goals.

  OPTIMIZE YOUR CAMPAIGN Scenario There's enough conversion data in Fiona's Search campaign for Antoine to start evaluating how her ads and keywords are performing. And, Fiona has asked about the return on investment she's getting from using AdWords to promote her new products. What conversion statistics would you look at to get an idea of the cost of each conversion? What information do you need to calculate the return on investment Fiona is getting from her campaign? To use AdWords more effectively, it's important to understand the business goals you're trying to achieve and the data that's most relevant to those goals. Below we'll go over different metrics to focus on based on your goals. Measuring website traffic If your main advertising goal is to drive traffic to your website, try focusing on increasing your clicks and clickthrough rate (CTR). You'll want to start by creating great ad text and choosing strong keywords so your ad...

Structuring your campaign

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Structuring your campaign  TARGETING YOUR AUDIENCE Before you begin creating your campaign, it's important to learn how AdWords is structured. A well-organized account can help you create effective campaigns that target the right audience and, ultimately, help you reach more of your advertising goals. AdWords is organized into three layers: account, campaigns, ad groups. Account:  Your account is associated with a unique email address, password, and billing information. Campaigns:  Each campaign in your account has its own budget and settings that determine where your ads appear. Ad groups:  Each ad group within a campaign contains a set of similar ads and keywords that you want to trigger your ads to show. Structuring your campaign With AdWords, you'll organize your account into separate campaigns, with each campaign focusing on a single business goal, such as driving traffic to your website, or offering a particular product or service. If y...

My social media badge linkedin and website

This is my standard signature for all my blogs and articles now. This pages are loaded with Zendesk Chat, linkedin badge & my dedicated website for my full profile. Make Inquiry for Content Writing. Make Inquiry for Digital Marketing . Above contents are verified and approved by  Mr. Rahul Ingle.  email: rahul.vijayamgmt@gmail.com  mob: 9511715765 (9 am to 6 pm working days IST) Click here for my Website...! Rahul Ingle (L.I.O.N)

Adwords pay .. ! CPC, CPM & CPA

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AdWords gives you control over your advertising costs and there's no minimum amount that you have to spend. Instead, you set a daily budget and choose how you'll spend your money. Choosing a bidding strategy Choosing how you'll spend your money means choosing how you'd like to bid. Try choosing a bidding strategy based on your goals, such as whether you want to focus on getting clicks, impressions, or conversions. We'll go over your bidding options in more detail later, but here's an overview of the strategies: Cost-per-click (CPC):  If you want to focus on clicks on your ads and drive traffic to your website, you'll want to use CPC bidding. Cost-per-thousand impressions (CPM):  If you want to focus on impressions — the number of times your ad shows — and increase awareness of your brand, you'll want to use CPM bidding. Note that CPM bidding is available for Display Network campaigns only. Cost-per-acquisition (CPA):  If you want to focus on ...

How to sale by Google Path. plan

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Welcome A  trusted digital advisor  is a client’s strategic partner. Clients actively seek out this person for advice about their digital marketing needs. The  Selling in Digital  course will help you establish this type of relationship with your clients.  If you're a veteran seller,  you'll refine your skills  in selling digital marketing services and products, specifically Google AdWords.  If you're a new representative, you'll get  a strong foundation  in how to become a valued partner to your clients. This lesson will start your journey by helping you explain the digital marketing landscape to your clients. When your clients understand how digital has changed today’s marketing practices, they’ll be more willing to listen to your recommendations. It’s about  building trust and telling a compelling story . Telling the story of digital Digital is different, and it’s changing the way consumers think about purchasing. This m...